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Teaching Features

To achieve the aforementioned objectives, the teaching content emphasizes three core features: an equal emphasis on industrial intelligence and corporate knowledge; a balance between operational capabilities (resource integration, IP management) and management methodologies (innovative practices, IP analysis); and the integration of technological literacy with humanities and legal proficiency. In terms of pedagogy, beyond prioritizing active classroom discussion, we proactively implement diversified teaching methods, including:
  1. Activity-based Learning: Utilizing business simulations, encounter groups, creativity workshops, and role-playing to achieve the goal of practical application.
  2. Practical Learning: Enhancing the understanding of the domestic high-tech industry through guest lectures by entrepreneurs and summer practical projects.
  3. Study Tours: Leveraging winter and summer breaks to combine preparatory courses with well-planned domestic and international field trips to foster a comprehensive industrial overview and a global perspective.

Traditional business education pursues vertical functional management, prioritizing efficiency, effectiveness, and cost reduction in all matters. However, with the arrival of the knowledge economy era, the focus has shifted toward time-to-market and the rapid launch of the next wave of innovative products. Our Institute’s teaching and research are specifically redesigned to address the characteristics of new ventures and product development, including technology and R&D management, innovation management, intellectual property management, and new venture strategic management, with the hope of training students to have the ability to respond rapidly and integrate resources when facing technological and market uncertainties.

Specifically, the Institute aims to cultivate professionals in technology management and intellectual property, who will further become innovative managers, entrepreneurs, researchers, and leaders in government technology planning and decision-making.